L'Oreal Professionnel Serie Expert Chroma Creme Purple Dye Shampoo 300ml

• Chroma Crème is a neutralising crème shampoo that enables immediate colour correction while also providing deep care.
• Chroma Crème Purple quickly neutralises any undesired yellow reflections and intensely nourishes the hair fibre without weighing it down, resulting in exceptional colour correction and maintenance.
• Chroma Crème is the result of a one-of-a-kind cooperation between L'Oréal Paris Color Labs and Haircare Labs.
• They have collaborated to create an original technology using professional customised dyes to neutralise undesirable warm reflections, which is now available in our most caring solution.
• It provides more uniform neutralisation* than standard neutralising shampoos due to a more even formula deposit, ensuring no colour spots even on porous areas*.
• It offers the most intensive care, focusing on the most damaged and porous parts of the hair. It also guarantees 3x more shine**

*Hairdresser's Feedback.
**Instrumental test.